Marketing planning guide

Cover of: Marketing planning guide |

Published by Haworth Press in New York .

Written in English

Read online


  • Marketing -- Management.

Edition Notes

Includes bibliographical references (p. 327-331) and index.

Book details

StatementRobert E. Stevens ... [et al.].
SeriesHaworth marketing resources
ContributionsStevens, Robert E., 1942-
LC ClassificationsHF5415.13 .S874 1997
The Physical Object
Pagination343 p. :
Number of Pages343
ID Numbers
Open LibraryOL656484M
ISBN 100789001128, 0789002418
LC Control Number97001572

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